Avon Business Communications prioritises publications in each of the sectors we work; often nowadays certain online media are more important than print publications, considering their readership. Our aim for our clients is to reach as many of the key influencers/buyers by Standard Industrial Classification of job function; company type; and geographic targets, as the client needs.
Whether we are targeting CEOs or engineers in a specific geographic location, we will use the most appropriate media for the article or press release. We also match the editorial needs of the publication to the client stories and features that we know we can deliver.
We can generate a list of specific publications for specific subjects presented by clients. These would range from scientific publications to more generic titles. We also work with sector-specific websites.
Through our European partners we can also support translation and distribution of media to local language publications as required. Many of the US- or UK-based English language publications are also published under licence in other countries so by hitting the primary title our clients can also reach into other markets.
There are many services we can offer besides writing releases and case studies. These services come under the umbrella of Consultancy – which is often connected with our knowing the right people and the way to approach them and how they want content.
Our asset to you as a company is that we have worked in the technical media and understand the process of content delivery.